by AyuHikaru » Fri Jun 22, 2012 7:54 pm
I think the video does a good job introducing us to this "New Morning Musume" - which HONESTLY I think was the intended purpose. The girls are quaffed and preened and perfect (As Roy said, they are so perfect they are "Doll-like"), they're looking at the audience through Sparkles and a Soft focus lens. The shots are specific, making each girl look her absolute best - not a hair out of place, not a goofy look among them. Each girl gives their exact serious character in the close ups. We know Sayumi, Mizuki, and Haruna (Maybe even Eripon, given her costume) are supposed to be the sexy ones. That Reina, Riho, Ayumi, and Haruka are supposed to be the cool ones. We can tell from Zukki;'s hairstyle she's the goofball, from Masaki's demeanor she's the shy one. If we look at the chorus we see Mizuki and Sayumi with heavy, lidded eyes and Come Hither stares, while Reina stares at us challengingly. Masaki looks at us through hands on her face and behind her hair (Denoting her shyness). Riho looks on with confidence. None of the girls ever fall into a different archetype (I.E. Zukki accidently looking sexy in one shot, or Erina ever smiling)
Everything in this video seems heavily choreagraphed, very specific to get the audience to understand these new girls. I think it does it's job, honestly
.But its not about the other girls having too much. (Masaki was awesome in the PV!) Its just that I want all the girls to stand out in the PV even if they don't have many lines. 
