by koregaboku » Wed Jul 03, 2013 2:44 pm
I hope that it does really well too. I don't know how smart it was to focus most of their efforts solely in the Osaka/Kansai region but hey, it's a shit-ton of promotion regardless. Add to that a handful of reasons why I want to see it do well;
1) I think that this might be one of the first singles where S/mileage really looks like one group again (I agree that for awhile it looked like S/mileage was a disjointed group where 1st gen and 2nd gen seemed separate).
2) Yattaruchan is a dynamite of the epitome of funky-weird Tsoonk production. It's also not surprising to see S/mileage do this song.
3) Atarashii Watashi ni nare! is a sexy-cool song that wouldn't seem weird to see Morning Musume or C-ute perform as one of their original songs. In fact, it's so sexy-cool (and well done) that it wouldn't be weird to see another non-H!P affiliated girlgroup sing/perform it. Atarashii Watashi ni nare! (at least IMO) has mass market appeal.
4) Both of the PVs are really, really, really great. Yattaruchan fits the funky, crazy image and while simpler (and maybe low-budget) Atarashii Watashi ni nare! was executed really well.
5) S/mileage seems to have the same fighting spirit that MM. and C-ute has. It's as if with this single S/mileage is saying "MM and C-ute aren't the only ones working their asses off, we are too! Look at us!!!!"