Lead, they debuted for 10 years and managed to survive under a market dominated by Johnny's Entertainment, and without the mass media reporting about them much.
(I think they are kind of similar to Morning Musume... they have a group of loyal fans who stayed with them since 10 years ago)
[youtube]1QyZDRDTEdg[/youtube]
and compare it to their debut single 10 years ago hahaha
[youtube]q5Mv5x1G9gU[/youtube]