It is announced that ME:I is chosen as the new CM character for Japanese candy company UHA Mikakuto's "Tokuno Milk 8.2" Extra milky rich candy. The TV CM will air nationwide on 9/28.
https://twitter.com/official__ME_I_/sta ... 7685055987https://twitter.com/UMikakuto/status/18 ... 5595754967Press release
ME:I surrenders itself to the fantastic world of milk. The sweet taste makes it seem as if time has stopped.
UHA Mikakuto will air TV commercials featuring 11-member girl group ME:I (COCORO, MIU, MOMONA, RAN, SHIZUKU, AYANE, KEIKO, KOKONA, RINON, SUZU, TSUZUMI) for its long-selling milk candy "Tokuno Milk 8.2", which has been on sale for over 30 years, there are three commercial patterns: "Tokuno Milk," "Koika Strawberry," and "Salt Milk."
The "Tokuno Milk 8.2" series has been loved for many years. This time, three or four ME:I members appear in commercials for each of the three flavors.
MOMONA, SHIZUKU, and KOKONA are in charge of the classic "Tokuno Milk" episode. COCORO, MIU, AYANE, and RINON are in charge of the "Koika Ichigo" episode, which features the exquisite combination of authentic, richly flavored strawberries and rich, fresh cream.
SUZU, KEIKO, and RAN appeared in the "Salted Milk" episode, in which you can enjoy the delicious taste of milk with a hint of salt.
The shooting was conducted in a friendly atmosphere. During a scene in which all the members gathered and lay down on the floor, they were jostling around to confirm their positions. During a scene in which they were in a difficult position, AYANE held a glass of extra-concentrated milk and commented to the camera, "You are getting sleepier and sleepier," as if she was trying to hypnotize the audience.
SUZU tried her hand at a difficult scene with her skirt fluttering naturally, RINON checked her expression several times when she made a surprised face, and KEIKO looked calm and relaxed, showing a genuine smile when the camera was not rolling. KEIKO showed her composure by smiling when the camera was not rolling, and KOKONA showed no signs of fatigue in the final stages of filming and tried posing many times, making the commercial a highlight for each member.
After the shooting was over, the members relaxed and chatted with each other before the interview began. Momona, AYANE, and RAN practiced their English pronunciation while joking with each other, saying things like, "You don't know the real Momona yet..." The members were all smiles when they got together, and it was a glimpse of their friendly relationship.
About the commercial shoot, Momona said, "First of all, it was a lot of fun to shoot with everyone wearing beautiful dresses that they would never normally wear. Each of us had different dress shapes, accessories, and hairstyles, and it was great fun to see everyone's fresh looks in that respect."
The commercial ends with the message, "You still don't know the real milk." RAN mentioned MIU, explaining, "You may think she is an all-rounder who can study, dance, and sing, but she has a lot of gaps in her life. But she has a lot of gaps, and the cuteness that comes out from time to time creates a tremendous shockwave," she explained. MOMONA agreed, and showed her shockwave pose in a flirtatious manner. RAN, seeing this, complained, "Isn't that really heart-stabbing?" COCORO agreed, "I know, I know! I get it!" MIU, who was the one who was told by a member, "You're so mocking even though you're not aiming for it...! I've never been told that before.“ ‘Maybe that's why it's ’strawberry milk'," said MIU, who predicted the reason why she was chosen to appear in the "Kouka Ichigo" episode.
Finally, RINON said to the fans watching the video, “"hank you so much to everyone at YOU:ME who is watching this video. We worked hard to shoot the commercial in these great outfits, so I hope you enjoy it. There are three flavors of Tokuno Milk, and I like the "Salted Milk" the best. I hope everyone will try all the flavors! Please! I'm sure you'll all enjoy all the flavors!
At the end of the commercial filming, UHA Taste Genshokugaku presented flowers and other gifts that matched the colors of the members! "We at ME:I would like to make Tokuno Milk the best it can be! Thank you very much for today!"
https://natalie.mu/music/news/592329https://www.thefirsttimes.jp/news/0000489348/https://www.tvguide.or.jp/news/news-3223560/photos
https://natalie.mu/music/gallery/news/592329/2419571TV CMs also up on youtube :
MOMONA, SHIZUKU, and KOKONA "Tokuno Milk" flavor
COCORO, MIU, AYANE, RINON "Koika Ichigo" flavor
SUZU, KEIKO, RAN "Salted Milk" flavor
CM Making